

Bubba’s Fun Park
www.bubbasfunpark.com
Forest City, NC
Interviewee: Curtis Snethen
Interviewer: Cas Snethen
Tell me a little about your background, family, and education.
I graduated from high school and went directly into the Navy, where I served for four years, during that time I took some continuing ed. courses.
What was your first job after you got out of the Navy?
I went to the Employment Security Commission I got an interview with a billboard company. I got a job as an operational manager, which at the time was making a little over minimum wage. I took the job as an opportunity to advance my career and it seemed like an interesting field.
How long were you with that Company?
I worked there from 1987 to 1992
What was you next move after leaving the billboard company in 1992?
I had an opportunity to buy out another billboard company with 13 boards, which I do still currently own.
When did Bubba’s Fun Park begin?
A friend of mine and I wanted to start an outdoor batting cage with a few indoor video games. We scouted out other fun parks and batting cages for about 6 months. Once we had a good idea, we drafted up a small business plan for the bank, made our pitch and proposal to the bank and they accepted. We bought some property and built Bubba’s All Star Batting Center in 1994.
How much time was invested in the start-up of Bubba’s All Star Batting Center?
During construction there was every bit of 16 to 17 hour days. After that first year of 1994 it was a daily operations and management of the business, for about 5 years after that.
What were your beginning market strategies in the industry? Are you still implementing the same strategies?
We are in such a small market, 68,000, and because of our location on highway 74 next to Wal-Mart we really didn’t spend a lot of advertising. We had decided early on that our money would go into the kids of the county. We advertised about $1,200 in local little league each year, plus we did small promotionals in the local newspapers. Now all of our marketing is strictly repeat business and referrals from our customers. We have found over the years that this is the best way to market. Our advertising budget is about $2.000.
Do you have partners?
No, we bought out our partner about two years after we started our business.
What have you learned from the beginning that you would do differently?
No, I’d say looking back there is not anything I would do differently. Each phase of our business we thoroughly checked it out before we invested. We did everything we could to try to make sure we were minimizing cost and not spending money in places where we didn’t need to. Each one of our phases where we added on was 4 to 5 years apart. I think for our market things were done at the right time, we couldn’t have done all this at one time and survived. We just invested in some property which has put a little strain on our cash flow, but that’s part of taking risks. Overall I can’t say that I would change anything.
What do you like most/least about being an entrepreneur?
What I like most is being in control, by that I mean doing what I want, when I want. That doesn’t mean that I don’t have to work it just means that I have to do whatever it takes to run and operate the business, which is probably how I’m geared. I enjoy being able to run my business the way I want to and spending time with my family when I want to. Treating employees the best way I know possible and at the end of the day the buck stops here and I have to hold myself accountable.
There is no guarantee that you will have a pay check at the end of the week. There is no guarantee that you will even show profit at the end of the year. There is no guarantee and you’re responsible to a lot of people at the end of the day; vendors, lenders, creditors, and they all expect to get paid.
What drives you everyday?
I am for the most part self-driven. I don’t know exactly what drives me, I guess some people may not be driven that way, but I am self-driven. I know what I have to do and do whatever it takes to get it done. Obviously you rely on other people to assist you, but there are bills to pay.
What is your definition of success?
Having your needs met, both financially and emotionally. Enjoying what you do and spending quality time with family and friends.
What advice would you give an aspiring entrepreneur?
Being an entrepreneur is not easy so you have to find something that interests you. Once you figure it out, make sure that you see it through and make sure that there is some success in it. Taking risk, sometimes it means big gains and sometimes it means not so big gains. Be prepared to work hard long hours and long days. At the end hopefully you will be able to enjoy yourself and let all your hard work pay off for you in the end.